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  • The top 10 most followed journalists on Muck Rack

    Image via prguitarman With 2012 the year that news organizations really got social, we also saw rise in the number of Muck Rackers on our site. Who can forget the 10,000 journalists Greg took to ONA? 

    Since this was a year of learning, we take a lesson from BuzzFeed and put our dear tweeters in a list. Though it debuted in Sree Sreenivasan’s CNET piece (the most Twittery journalists of them all), we’ve decided to spend a little time on their accounts. Ahead, the top 10 most-followed journalists on Muck Rack…and a bit about how each of them uses Twitter.

    10. David Pogue - The New York Times tech writer, who ceremoniously lost his phone this year, usually tweets from the road and can be trusted for reviews on all things tech (including his own reviews).

    9. Dr. Sanjay Gupta - Tweeting to us from “30,000 feet up in the air,” we can rely on the good doctor for an expert take on all medical news - including Hilary Clinton’s blood clot. 

    8. David Gregory - The NBC regular usually fills his weekends hosting “Meet the Press.” But he recently got himself into a bit of hot water by holding up ammunition on air. Whatever will happen next? You’ll have to follow this Redskins fan to find out. 

    7. Chris Hardwick - The Wired contributor and self-appointed “nerdist” tweets just about everything, including where to eat in Portland and links to “Dr. Who” screenings. 

    6. George Stephanopoulos - Yet another anchor on our roundup, the former Clinton cabinet member usually retweets what his show’s account (@ThisWeekABC) puts out. If you’re interested in previewing show lineups or getting show recaps, you may as well head there.

    5. Bill Simmons - The Grantland EIC tweets a lot about sports, naturally, sometimes about the History Channel and most recently wondered why “Kim and Kanye are gonna make awesome parents!” wasn’t trending?

    4. Larry King - The man in suspenders may have retired, but he isn’t really going anywhere. With 2,325,149 followers, the king of late night is still going strong at his new online home #LarryKingNow, where he interviews everyone from Jeff Probst to Shaun White and even Larry Flint.

    3. Rachel Maddow - Host of her own self-titled show, it’s fair to expect mostly political and media-related tweets from this MSNBC lady. Every once in a while, an inside scoop on her show creeps in too.

    2. Piers Morgan -The man hails from across the pond, but that hasn’t stopped him from taking over air time on televisions stateside - first as a judge on “America’s Got Talent” and now as the host of his own CNN hour-long. With a recent petition to kick him out of the country (and a counter to keep him here), Morgan took to Twitter to announce that he’d be “deporting himself for the week.”

    1. Anderson Cooper - With 3,496,502 followers, of course another CNN anchor is our most followed journalist on Muck Rack. AC travels the world looking for stories that give a human element to breaking news, often getting in harm’s way himself. Make sure to follow the host today especially, as he gets ready to host the New Year’s Eve countdown with bff Kathy Griffin.

    Now, if you’re all…

    Image via mylifeasashitshow

    we understand. It’s likely none of us will have Anderson or Larry’s numbers. Just remember to make a Muck Rack profile so we can feature you next year.

    Happy 2013, Muck Rackers!

    -dp 

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    Monday, December 31, 2012 5 notes Comments
  • Featured journalist: Simone Foxman

    Today’s featured journalist is Simone Foxman, financial journalist and mini-economist for Quartz news. She was formerly at Business Insider.

    Foxman’s portfolio includes “GET READY: This Is What Happens If Greece Exits The Euro,” “This Is What It Means When People Talk About ‘Sterilized’ QE,” and “LIBOR EXPERT: The Fed Has Destroyed LIBOR.”

    You can find her tweeting about FedEx’s speedy shipping, women having it all and being excited to read @DCaseGP’s tweets.

    Do you want to be featured? Remember to set up your Muck Rack profile and portfolio and let us know.

    -DP

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    Tuesday, December 11, 2012 0 notes Comments
  • A guide to finding journalists covering today’s Apple event

    With the iPad Mini just hours away from Apple’s big press event, the craze that has only momentarily died down with the release of the iPhone 5 earlier this Fall is ready to start up again. Get ready to see the discouraging lines outside of Apple stores for the new iPad mini and all of its 7.85 inch display.

    Apple’s highly anticipated press event for the iPad Mini will take place today, Tuesday Oct. 23, 10am PST— 1pm EST at San Jose’s California Theatre. We’ve put together a mini guide featuring journalists verified by Muck Rack that we found talking about the event. Instead of aimlessly googling or searching Twitter for irrelevant content, check out the following.

    Who is doing a live coverage?

    Here are a couple of journalists and live blog links to start you off. Use Muck Rack’s unique tools, such as the Publications feature to compile key journalists in order to chime into the live conversation amongst the attendees.

    • Gizmodo: Tune into their live blog starting at 12PM Eastern and find out.
    • Time Techland: Live blog with Harry McCracken (featured below) and Doug Aamoth

    • CNET: Live Blog with Josh Lowensohn, Scott Stein, and Rich Brown

    Or use the Muck Rack’s Advanced Search for specific journalists who will be hosting live blogs.

    • Macworld: Live blog with Jason Snell and Dan Moren

    • ABC News: Live Blog with Joanna Stern 

    Get Muck Rack Alerts on who check-ins to California Theatre on Foursquare: 

    Make an Muck Rack alert for terms such as “California Theater” “check-in AND California Theater” “iPad Mini” to get a sense of who the influencers are in the tech journalists community.

    —JY

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    Tuesday, October 23, 2012 0 notes Comments
  • Learn how to connect with food & drink journalists during our upcoming training

    Did Cookie Monster’s cover of “Call Me Maybe” make your day? Do you constantly monitor Instagram for the best over-saturated photo of eggs benedict? If food affects your life or career, you can’t miss our upcoming training on connecting with food & drink journalists on Twitter.

    We’ll cover how to find and track journalists talking about specific foods, cuisines and restaurants, as well as how to effectively build media lists to connect, respond and track brands, clients or even Cookie Monster’s next music video. 

    Available on 8/1 at 2 PM EDT? Click here to learn more and sign up for this free online training.

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    Tuesday, July 24, 2012 1 note Comments
  • Tell your clients which journalists have tweeted about them

    If you’re a media professional working with clients, you know their visibility on Twitter is of crucial importance. You need to be able to tell them who, when and how they’re being discussed across the social web.

    Let’s say—hypothetically speaking— that you are Van Gogh’s PR representative and he asks you to gather information about his presence on Twitter. 95% of the tweets you’d find would be authored by average users; you’d see Sam Smith’s check-in at the Van Gogh Museum and Sarah Johnson’s Tweet about her 10th-grade art project.

    Van Gogh does not care about Sam and Sarah. Instead, he cares about how journalists have discussed his recent biography or his “Starry Night” painting.

    Was Van Gogh murdered? New book: nyti.ms/pXSQ0N

    — Patrick LaForge (@palafo) October 14, 2011

    Patrick LaForge of New York Times

    Who killed Vincent van Gogh? bit.ly/pWQqfD

    — Michael Janairo (@mjanairo) October 17, 2011

    Michael Janairo of Times Union

    The Starry Night. Dream come true to finally see it.@ Museum of Modern Art (MoMA) instagr.am/p/Lqtzd5x5Ux/

    — Ashley Barnas (@AshleyCarmenB) June 9, 2012

    Ashley Barnas of News Journal

    Using Muck Rack Pro’s Advanced Search and Media List tools you can add these verified journalists to a list and export that list to an Excel spreadsheet which will include the number of followers each journalist has on Twitter. Then, happily show him the results! Here are a few suggestions:

    • Sum the total followers, and thus calculate potential reach for the tweets you found
    • Organize location data
    • Find the dominant publications and beats
    • Easily copy-paste rows of URLs, names, etc. into presentations or emails

    Let us know if you’d like us to demo these tools for you.

    — BZ

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    Friday, June 22, 2012 1 note Comments
  • Muck Rack’s 10 most followed journalists on Twitter in the U.K.

    Muck Rack is a go-to resource for journalists and communication pros in the United States. But did you know we also have an extensive listing of journalists on Twitter based in the United Kingdom?

    We have profiles for journalists from the BBC, the Guardian, ITV News, the Telegraph, Times of London, and more. Using Muck Rack Pro (free for journalists, subscription-based for communication pros), we narrowed down the search to show journalists in the U.K. and found who are the top 10 most followed journalists in the U.K.*

    As we announced last week, we’re holding a series of offline #MuckedUps. Storify and the Los Angeles Times are hosting two separate #MuckedUps in California. We’re planning one in London but are still looking for a media organization to co-host. If you’re interested, please contact us at hello@muckrack.com.

    Without further ado, here is Muck Rack’s list of the 10 most followed journalists on Twitter in the U.K.

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    Monday, June 11, 2012 0 notes Comments

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