What: #muckedup is a Twitter chat hosted by Muck Rack where PR pros and journalists can come together and learn directly from one another.
About: #muckedup began with a simple blog post describing what journalists really think about bad PR pitches.
The question hit a nerve and conversation erupted on Twitter. Tons of journalists began tweeting their pet peeves about PR pitches and we ended up using #muckedup to better follow the discussion.
A week later, we held the first official #muckedup chat, discussing how journalists want to be pitched on social media.
It is our hope that #muckedup will evolve into a chat that bridges the gap between journalists and PR folks. We always want the conversation to be productive, honest and at times, even edgy.
If you have any tips for future topics, email them to us at firstname.lastname@example.org.
Previous #muckedup chat wrap ups:
- #muckedup No. 8: Where will journalism and PR be in five years?
- #muckedup No. 7: Are journalism and PR two sides of the same coin?
- #muckedup No. 6: Storify best practices
- #muckedup No. 5: The Do’s and Don’ts of Twitter profiles
- #muckedup No. 4: Breaking news on Twitter
- #muckedup No. 3: How not fail at Twitter
- #muckedup No. 2: Twitter and interviewing
- #muckedup No. 1: How do journalists want to be pitched on social media?
- Unofficial #muckedup chat: PR folks’ pet peeves about journalists
- Unofficial #muckedup chat: What journalists really think about bad PR pitches